Welcome to Cogent. Alisha Kaur Sapra.

The hive grows.

“After my first interview the sense of togetherness was clear.”

Welcome to Cogent. Alisha Kaur Sapra.

Joining our Relationships Hive is makeup mad track driver Alisha Kaur Sapra.  Starting as an Account Executive on one of our biggest retail accounts, we are thrilled to welcome her to Cogent and cannot wait to see all the great work she produces for our clients. Today we find out more about her marketing background and how she brings together the fashion and automotive worlds on a regular basis.

Why Cogent?

“After my first interview the sense of togetherness was clear.”

I studied marketing at university and graduated last year, before working as an intern at an integrated creative agency in London. After my internship, I decided to go travelling and take a break. Then, at the start of this year, I worked as a marketing intern for a not-for-profit organisation that brings together both public and private sectors and young people to tackle youth unemployment in Birmingham. I really enjoyed this internship as I got to be creative and had a lot of responsibility in a small marketing department.

I really enjoyed working in an agency and it confirmed that I definitely wanted to take this career path.  Cogent has some amazing high profile clients that I knew I would love the chance to work with. After my first interview the sense of togetherness was clear to see and I knew that it would be the perfect place to start my career as an Account Executive.

Outside the hive?

“Growing up in a car crazy family has definitely rubbed off on me.”

I love fashion and beauty. I’m always reading blogs and watching bloggers on YouTube to keep up to date with all the latest beauty products (which is not great for my bank account!) I have a passion for makeup, which means I often end up being a makeup artist for my friends and family before any important parties or events! Despite my girlie interests, I also love all things cars – growing up in a car crazy family has definitely rubbed off on me! In the last few years, track driving has become a major hobby of mine.

On togetherness?

“I’m really looking forward to getting stuck in and working together with the team.”

I haven’t been here for very long, but Amy has already been showing me everything I need to know about one of Cogent’s main retail accounts. She’s been amazing at explaining everything to me and I’m really looking forward to getting stuck in and working together with the team.

Interested in joining the hive? View our latest vacancies here or give us a buzz on 0121 627 5040.

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