A massive congratulations goes out to the Cogent Cycle Club who completed the Stratford Tempest at the weekend, raising 133% of their target for Midlands Air Ambulance. The entire team made it round and thoroughly enjoyed themselves on what was an uncharacteristically beautiful British summer's...
This weekend Cogent Cycle Club are taking on the Stratford Tempest for Midlands Air Ambulance Charity because one of our own needed their help this year. Earlier this year one of our colleagues was badly injured in a motorcycle accident and he was rushed to hospital...
We are delighted to announce that Kwik Fit has appointed Cogent as its lead strategic and creative partner for through the line communications after a strongly contested pitch involving four other agencies. The move marks an intention by Kwik Fit to increase consideration and drive commercial...
In the world of football, Neymar has just become the most expensive purchase of all time - moving from Barcelona to Paris St-Germain for a fee of £198M. For most of us our houses will be the most expensive purchases we make in our lifetime,...
Today we’re sending our biggest congratulations to Police Federation after they’ve been shortlisted in the Not-for-Profit Campaign category for this year’s Charted Institute of Public Relations (CIPR) PRide Awards! The ‘Believe in Blue’ campaign saw us working together with Police Federation to highlight the reality...
This week Blake Timms joins our Search, Analytics and Conversion team as Search Executive. Sitting as part of our Propagation Hub, Blake brings a data driven approach together with digital and fashion know-how. Today he tells us a bit more about his experience and his...
It’s an exciting time for the Creative & Technology hive here at Cogent. With some fantastic new client wins and brilliant projects coming up, we're looking for a Camera Op-Editor join our growing team. Not only will you have the opportunity to work on some...
Last week we had a great time out on shoot with Network Q. Bringing together rock climbing, drones and a day in the Big Smoke, here's a little behind-the-scenes peek at our team in action. Stay tuned to see what we've been up to! Want to learn more about...
We are delighted to give a big ‘welcome to the hive’ to Lorraine Molloy who joins us this week as part of our finance team and Support Hive. Balancing savvy numerical skills together with a guilty pleasure for Love Island gossip, Lorraine tells us a...
Joining the team in the Propagation Hub as PA to the CEO, this week we welcome Sheridan Daley to the hive. With over 3 year’s agency experience and an other-worldly ability to multitask, Sheridan brings her meticulous organisation and forward planning skills to Cogent –...
We are looking for a Junior to Mid-weight Producer to join our thriving film department. This person will have a minimum of 18 months shoot production experience and have the ability to multi task with movable deadlines – with a smile on their face! The Agency...
We’ve all been there. Arriving back into the office after a long bank holiday weekend only to be faced with the disorganised stack of papers and general disarray that ‘past you’ decided to leave behind. Or sat on the sofa watching another Netflix series -...
Working together with Junction Eleven, our photographic and image creation studio, we are excited that CGI artists Richard Horne and Phil Palmer have been spending more time at our Meriden HQ, working closely with the Creative & Technology Hive to bring new craft skills and...
Joining our Relationships Hive is makeup mad track driver Alisha Kaur Sapra. Starting as an Account Executive on one of our biggest retail accounts, we are thrilled to welcome her to Cogent and cannot wait to see all the great work she produces for our...
Today we are pleased to welcome Nick Banister, Leicester City fanatic and TV buff, to the Creative and Technology Hive as our new Junior Videographer. We talk to him about why he picked Cogent and how he’s found working together with the team so far. Why...
Due to a number of new business wins, we're hiring two individuals to join a busy team whose responsibilities cover Organic Search Engine Optimisation, Paid Media (PPC, Display, Programmatic etc.), Conversion Rate Optimisation and Insight (particularly using Google Analytics). We are ideally after people whose...
Last Saturday (1st April) saw Yorkshire Water announce the launch of ‘H2GO’, a revolutionary new form of water that experts believe will help Britain’s best swimmers smash records by as much as 5%. Yorkshire Water scientists have been working with Team GB swimmer Max Litchfield...
According to the Office of National Statistics, over 500,000 people in the UK are 90 or older, with Age UK reporting that half of people over 75 live alone - 36% of which speak to less than one person a day. Our population is the...
Consumer brand engagement is recognised as a key driver of preference and loyalty. Ipsos MORI have demonstrated through global, cross-category research that two thirds of any brand decision is emotional – a truth supported by a growing body of research across the marketing industry. Our...
Last week saw the Renault Sport Formula One team unveil their new RS17 car as they target a big improvement in the upcoming 2017 Formula One season. With Nico Hulkenberg joining from Force India, and Britain’s Jolyon Palmer staying with the team for a second...
We are delighted to announce that we are working together with Playmobil as their new consumer and trade PR partner in the UK. The new brief has not only seen the arrival of a giant Playmobil knight to add some medieval fun to our reception, but...
We are excited to announce that we are working together with BMW UK as their solus film and video partner across all divisions; BMW, MINI, both Financial Services divisions, BMW Motorrad, and Alphabet, the fleet management division. We’ll be producing film content for all vehicle launches...
At Cogent, everything we do is driven by, and owes its success to, the power of Togetherness. With our clients, with our suppliers, with our partners, with each other – together we produce better results. We didn’t invent this, however. No sir. Hard though it is to...
It’s 11pm and I’m in another passive aggressive Twitter conversation with an online retailer whose delivery times have let me down. As the TV plays on in the background, I frantically refresh my notifications, waiting to be awarded the social media victory that five days...
At its best, the coming together of commerciality and creativity in marketing is very powerful. To some, the meeting point between the two is marketing – and it is certainly the point of healthy tension that keeps us focused on outcomes, rather than outputs. It doesn’t...
When I first decided to write a blog piece about gardening, I felt a wave of discomfort rise up from my toes to my not-so-green fingers. I’m 24, have lived in a flat in London for the last 3 years and am a long way...
Last week I unexpectedly found myself having a few minutes to spare in the centre of Birmingham and being near the Bullring, I thought I’d head for the nearest bookshop and take a look at the new Robert Harris novel*. Which is how I came to...
Having a presence on social media is one thing, but doing it right and getting the most out of your channels is another. In this day and age, it seems that everyone (and every brand) has some form of social profile and, as such, standing...
