Cogent Beekeeping: September 2019.
It’s October, the seasons are turning. As the leaves turn orange, the nights draw in and pumpkins become mandatory, we reflect on what’s been a very busy month here at Cogent....
Cogent reveals Moving Minds research.
Cogent, in conjunction with Ragdoll Research, has undertaken a major research project investigating the UK home moving market. The attitudinal segmentation of UK home movers uncovers the key reasons why people move. Cogent also engaged Professor Richard Crisp, Head of the Department of Psychology at Durham University to explore the behavioural psychology behind the spending decisions these home movers make....
TeaTalk with: Andrea Fones, Head of Project Management.
We sit down with Andrea Fones, Head of Project Management here at Cogent for a cuppa and a chat. We explore why she chose to go into project management and why she likes working at Cogent. ...
Throwback Thursday: ANGLIAN WATER.
Welcome to Cogent’s #ThrowbackThursday, where we reflect on some of the amazing advertising we’ve done over the eras. ...
Cogent Beekeeping: August 2019.
Summer is nearly over, and while some of us prepare to mourn the sunshine, others get ready to welcome cosy jumpers and spiced lattes. Never the less, we’ve been busy as usual, so hold on to your hats, as we give you the rundown of all the latest happenings to take place here in August. ...
TeaTalk with: Lucy Teare, Relationships Manager.
We sit down with Lucy Teare, a Relationship Manager here at Cogent, for a cuppa and a chat. We explore why she chose to go into relationships and why she likes working at Cogent. ...
Cogent Beekeeping: July 2019.
July, the month of the heatwave, the Love Island finale and Wimbledon. While the sun shone its rays, Greg & Amber celebrated their victory and Djokovic won the longest ever mens' final, we report back on all the exciting things to take place here at Cogent. ...
Throwback Thursday: AGA.
Welcome to Cogent’s #ThrowbackThursday, where we reflect on some of the amazing advertising we’ve done over the eras. ...
Will removing like counts help drive in-app purchases & monetise Instagram?
While Instagram is taking the mental health stance as a reason for removing like counts, I can't help but think this could be a shift to focus the platform more towards product purchases and therefore further monetise the channel....
TeaTalk with: Sam Fitzpatrick, Front End Web Developer.
We sit down with Sam Fitzpatrick, our front end web developer, for a cuppa and a chat. We explore his career path so far and why he chose to work at Cogent...
Cogent Beekeeping: June 2019.
In the month where summer solstice graced our skies, Love Island (graced our screens and honeybees graced our gardens) was the talk of the Nation and the honeybees began to buzz, we reflect on the exciting things to happen here at Cogent over the last four weeks...
Is Integrity the Secret to Influencer Marketing Success?
Part of the success of influencers, and what gives their content such prevalence in modern marketing strategies, is that when used appropriately they create a sense of authenticity that a brand alone could never achieve....
5 Trends from SXSW 2019.
SXSW is a group of annual conferences that takes place in March in Austin, Texas, USA. We have compiled the 5 most important trends from the 2019 conference....
The Spending Diary of a First Time Buyer.
I kept a money diary over the first eight weeks of living in our new home. On all the things I bought, all the things I prioritised and every time I compromised on something I insisted I needed....
Cogent Beekeeping: May 2019.
It’s time for another monthly Cogent Beekeeping (time really does fly when you’re having fun!). It’s been a busy month here at the agency, but of course, amongst our bustle, there’s always a buzz...
TeaTalk with: Aamina Mohamed, PR Account Manager.
We sit down with Aamina, our PR Account Manager, for a cuppa and a chat. We explore what's really at the heart of the Togetherness agency. ...
COGENT EXTENDS VAUXHALL NETWORK Q RELATIONSHIP INTO ITS 30TH YEAR.
Cogent has retained the Vauxhall Network Q creative account following a competitive pitch, 29 years after they first created the brand back in 1990....
Throwback Thursday: Cuprinol.
Welcome to Cogent’s #ThrowbackThursday, where we reflect on some of the amazing advertising we’ve done over the eras. ...
Cogent Beekeeping: April 2019.
It’s May, and while we recover from overindulging in egg-shaped chocolate and practice our maypole dancing (well, sort of) we give you the rundown on all the latest happenings here at sunny HQ. ...
An innovative approach to easing renovation stress.
Is there more home interior and installation brands can do to provide customers with alternatives that add value and comfort during times of chaotic and messy renovations?...
TeaTalk with: Sheridan Daley, Office Manager.
We sit down with Sheridan, our Office Manager, for a cuppa and a chat. We explore what's really at the heart of the Togetherness agency. ...
Biocare Appoints Cogent as Creative Agency.
BioCare, the nutritional supplements brand, has appointed Cogent as its creative agency. Cogent will be supporting the company’s ambitious growth plans across their professional, retail and consumer audiences. ...
Cogent Beekeeping: March 2019.
It’s April, and while losing an hour of sleep didn't help with our April Fools gullibility (vegan Spam anyone?) we're still bustling away here at Heath Farm. We've been up to lots over the last few weeks and we can't wait to share it with you. So, here it is, Spring's first Beekeeping...
Can brands ease the feeling of remorse for the 63% of regretful millennial home buyers?
In a recent American survey (Bankrate.com), 63% of millennials stated they regret buying homes. Despite home ownership being something many millennials strive towards (and often spend years saving for) more than half report buyer’s remorse about their home purchase, with unforeseen costs being one of the main reasons. This got me thinking about the same audience in the UK –...
Learning to fly at Cogent: Meggan.
Our ‘Learning to Fly’ series will showcase rising stars who permanently joined the team after completing internships here at HQ...
Princess Motor Yacht Sales Appoints Cogent to Create New Marine Lifestyle Brokerage Brand.
Cogent have been appointed by Princess Motor Yacht Sales to brand and launch its innovative new global multi-franchise brokerage business, following a 5 - way pitch....
Cogent Beekeeping: February 2019.
March is nearly upon us, and while January seemed to last forever, February flew by at the speed of light. As we all act surprised at the number of easter eggs already on the supermarket shelves (despite it being an annual reoccurrence) and revel in the highest February temperatures on record, we give you the rundown on what February had in...
Welcome to Cogent. Catherine Langton.
We are delighted to welcome Catherine Langton as the newest member of our team here at Cogent. Joining the Propagation Hub, Catherine lets us in on her experiences before Cogent and life outside of work....
Throwback Thursday: Thorntons.
Here at Cogent, we get up to all sorts. We’ve been about since 1936, that’s 83 years, and over the decades we’ve done a lot, seen a lot and learnt a lot. We’ve worked with clients from just up the road, to the other side of the world. We’ve created memories, stories and moments. We’ve worked towards change, created movements...
Cogent Beekeeping: January 2019.
January has finally come to an end, which can only mean one thing - the month of love, and Aquarius season is upon us! Before we welcome (or artfully dodge) cupids arrow and overindulge in chocolate, we reflect on what a month it has been here at Cogent HQ....
