That’s it. At the speed of light, 2019 has drawn to a close. With 2020 rolling in fast, we take the time to look back on what was a great year here at Cogent. A year of wonders, we’ve rounded up some of our favourite highlights from the last 12 months.
We kicked off 2019 by acquiring the B2B specialist agency, NC Creative. We welcomed their fun, talented team to Cogent along with their clients including Volvo and Sandvik.
2019 saw us kick off our first direct to consumer work with Biocare nutritional supplements and welcome new clients, Bacofoil, Lloyds Register, Open Study College and D30.
We enjoyed some fabulous new projects with clients including Marstons, Arriva, Kwik Fit, npower, ATOS, Omega Kitchens and more. We were also delighted to retain the Vauxhall Network Q account, extending our relationship into its 30th year.
We have continued to build on our long heritage in the home and garden sector with the launch of Moving Minds, a ground-breaking study into the motivations of people moving home and the opportunities this presents for brands.
Our clients recommended us for 81 out of 100 services on The Drum Recommends which saw us get shortlisted for 15 Drum Recommends Awards, before being awarded two. Not to mention we were part of the team that picked up the ‘B2B Content Campaign Of The Year’ award at the UK Content Awards.
Presenting at The Festival of Marketing was another highlight for us this year. Our Growth Director, Gareth, took to the stage in his silk dressing gown to talk all things Moving Minds.
Hosting EFF Day here at HQ was also a blast! We invited lots of clients and friends of the agency to Heath Farm to reimagine creativity and explore effectiveness.
We finished the year discovering we had made it onto The Drum’s Top 100 Independent Agency list, and into the top 10 for The Drum’s Client Poll!
So, cheers to that. Let’s raise our glasses to 2019, a year of joy, laughter, excitement, pride, creativity and effectiveness. We can already feel 2020 is going to be a good’un as we gear up to celebrate Cogent’s 90th birthday (yes, 90th!). Beekeeping will be back at the end of Jan, until then, have a wonderful Christmas and a happy new year from everybody here at Cogent.