How much should we use infographics?

Infographics are a tried and tested method of conveying information in an easily digestible format. This is because human brains generally find it easier to process visuals than text. But are infographics now being overused or have communications professionals found the perfect message format? Our Content Director explores more...

Cogent reveals Moving Minds research.

Cogent, in conjunction with Ragdoll Research, has undertaken a major research project investigating the UK home moving market. The attitudinal segmentation of UK home movers uncovers the key reasons why people move. Cogent also engaged Professor Richard Crisp, Head of the Department of Psychology at Durham University to explore the behavioural psychology behind the spending decisions these home movers make....