A key aspect of Queensgate’s digital marketing strategy is to build their database and deliver constant communications and offers.
We deliver regular enewsletters that continue to give something back to members, encourage ongoing engagement and brand advocacy.
Cogent monitor Queensgate’s site’s performance in Google and also the behaviour of customers once they have reached the site – tying these elements together ensures that Queensgate can make decisions as to what content to create or offers to make to their customers knowing that this is the type of content their customers are eager to consume (rather than trying to make ‘educated guesses’).