The 30 second spot features all the historic TV work the brand (and Cogent) have produced over the last two decades, showcasing the reassurances and guarantees that have become the cornerstone of Network Q’s offer.
Using beautiful vintage TVs, sourced from a network of enthusiasts and collectors, the commercial takes us through Network Q’s TV advertising portfolio from 1990 to today.
Interestingly enough, it was Cogent that created the Network Q brand and launched it in 1990. It’s testament to the deep understanding and enduring respect for each other that Network Q and Cogent Elliott are still an item.
The campaign was supported by a range of national press advertising, retailer POS, web banners, a dedicated microsite and 20th anniversary events, all created and executed by Cogent Elliott.