Over 25 websites and micro sites are to be migrated into one Calor.co.uk site to provide a logical customer journey and seamless brand experience for all customers, installers, resellers and stockists.
The site will also provide Calor with the opportunity to cross sell between gas and appliances and was built using the Cogent Elliott developed Content Management System, Midnight.
The site incorporates an interactive 3D house which demonstrates the numerous ways that LPG can be used and acts as an easy link through to the relevant content on the site.
The site attracted over 65,000 unique users in just the first 3 weeks.