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Marketing Masterclass: The Power of Television
Birmingham Business School and Cogent Elliott, are delighted to host a Marketing Masterclass on TV advertising - 29th June at 6.15 pm
Quite simply, this presentation will tell us how TV works and why it will work even better in the future. It’s a comprehensive and all-encompassing story that gives you an overall picture of the power of TV and the variety of tasks it is well equipped for. It gives snippets of major research studies, such as why young people like TV and emotion in TV, and is a great general exploration into the power of TV.
The presentation will be given by Simon Tunstill from Thinkbox. Thinkbox is a marketing body for commercial TV in the UK, and works with the marketing community with a single ambition: to help advertisers get the best out of today’s TV.
The series of lectures are being held at Birmingham Business School’s first class facilities and are completely free of charge.
For more information or to book your place, please click here
Please note that free parking is available across the road from the Business School at the South Car Park. View maps and Directions – here