Cogent Elliott welcomes digital evangelist

28th August 2012

Chris Thompson has joned us as Creative Technologist as part of our continued investment in our digital offer.

Chris is the agency’s first Creative Technologist, which will primarily see him develop Cogent’s clients’ businesses by inventing and applying new and innovative technology based marketing solutions.

Chris commented: “I see myself as Cogent’s digital evangelist - a role which presents a diverse and fantastically exciting challenge. It allows me to combine entertainment, marketing, and business affairs experience with my passion for technology, to champion and create truly integrated and innovative brand strategies for Cogent clients.”

Chris joins Cogent from PIAS Entertainment Group where he was Head of E-Commerce, working across marketing, operations, business affairs, sales and finance. Chris also co-founded Digital Animal, a boutique e-Commerce & Social Media company, which built online marketing and commerce solutions for the likes of Radiohead, Dame Shirley Bassey and Pink Floyd. Chris was also shortlisted for the O2 Arena Entrepreneur of the Year award in 2008.

Mike Phillipson, CEO, Cogent Elliott said, “Our digital team has forged a great reputation for its approach in strategic development and delivery of successful projects that support the building of our clients’ brands. What’s more, the team deliver this high-standard of work in non-techy speak and always with flair. It makes our digital offering a formidable proposition, even more so when you consider the value-add that digital brings to our integrated campaigns.

“Chris shares our passion for digital and has demonstrated this aspiration throughout his career to date. We have no doubt his experience and enthusiasm will ensure our Cogent digital offer reaches even greater heights.”